Steven Pelton

President & CEO

Steven Pelton, President & CEO for Aegis Brands, has extensive experience as an entrepreneur, and senior executive in the restaurant & hospitality industry. Steven possesses a demonstrated track record of scaling businesses, driving sustainable growth and delivering value to his shareholders.

Steven was one of the co-founders and CEO of the Landing Group of Restaurants. He then spent 4 years as a Senior Vice President at Cara/Recipe. Over his career, Steven led the Landing Group, Milestones and the Bier Markt, which represented approximately $200M in annual sales.

LEADERSHIP

Steven Pelton

President & CEO

Steven Pelton, President & CEO for Aegis Brands, has extensive experience as an entrepreneur, and senior executive in the restaurant & hospitality industry. Steven possesses a demonstrated track record of scaling businesses, driving sustainable growth and delivering value to his shareholders.

Steven was one of the co-founders and CEO of the Landing Group of Restaurants. He then spent 4 years as a Senior Vice President at Cara/Recipe. Over his career, Steven led the Landing Group, Milestones and the Bier Markt, which represented approximately $200M in annual sales.

Melinda Lee

Chief Financial Officer

Melinda Lee, CPA, CA, ICD.D, Chief Financial Officer for Aegis Brands, has over twenty years of professional accounting and investments experience as a Corporate Director and Financial Executive, including eight years of experience at the Board of Directors level.

As a member of the senior executive team, Melinda has experience in both private investment and publicly traded investment companies. Melinda has extensive knowledge in securities law with a broad range of experience in investing, corporate financing and transactions including mergers and acquisitions and take-over bids.

Tara Ramsay

Vice President, People

Tara Ramsay, Vice President, People for Aegis Brands, joined the company in 2019 with over twenty years as a human resource professional. Tara has a focused goal to develop and align programs to enhance the employee, guest and franchisee experience. In her role Tara has a keen objective to develop leaders to engage, motivate and allow for best performance to achieve results.

Tara has proven experience working in leadership roles with other strong brands such as Woodbine Entertainment, Maple Leaf Sports & Entertainment and the Canadian Broadcasting Corporation.

BOARD OF DIRECTORS

Anthony Longo

Chairman & Director

Anthony Longo is Chief Executive Officer and Board Chair of Longo Brothers Fruit Markets Inc. Longo’s is 51% owned by Empire Group (Sobeys). He currently serves on the board of the Baycrest Foundation and was past chair of Humber College, The Canadian Federation of Independent Grocers (CFIG) and past Board Member of the Food Marketing Institute (FMI).

Michael Bregman

Director

Michael Bregman, Director for Aegis Brands, is the Principal and CEO for Tailwind Capital Inc., which operates an investment fund. Michael has been the CEO of Second Cup from 1989-2002 and was the founder and CEO of mmmarvellous mmmuffins and michel’s baguette, French Bakery Café.

Michael has served as a director of several corporations and non-profit organizations, including Clairvest Group Inc., where he chairs the audit committee.

Michael Serruya

Director

Michael Serruya, Director for Aegis Brands, is a Managing Director of Serruya Private Equity which operates as a private equity and venture capital firm that focuses on merger and acquisition activities, investing and lending and investment management. Serruya Private Equity conducts business worldwide and has assets under management in excess of $1 billion dollars.

Michael began his career at age twenty as one of the co-founders of Yogen Fruz. Michael was also the CEO of Coolbrands and more recently acted as CEO of Kahala Brands.

Sarah Green

Director

Currently leading the Brand and Creative COE including TD’s internal agency, Sarah provides a unique mix of strategic, creative and analytical thinking, with success across advertising and design communication, product and brand marketing.

In her current role, Sarah leads a team of brand and communications specialists to  articulate and deliver our brand in a meaningful way to customers and communities and define a consistent customer experience across every channel (promise made, promise kept). ​

Prior to this role, Sarah was on the Integrated Marketing Planning team as AVP, Everyday Banking, leading the acquisition engine for the enterprise and the cornerstone of the customer experience at TD.  Prior to this, she had the opportunity to work alongside the TD CMO and the Marketing Leadership team as Special Assistant, Strategic Initiatives. She has also worked in Integrated Campaigns leading the Credit Card portfolio, after spending four valuable years in Strategic Planning on both the Insurance and North American Credit Card businesses. Prior to TD, Sarah spent 11 years working in Advertising and Design across a variety of tier-one brands in both Toronto and Vancouver.

At Queen’s University, Sarah completed a Communications, Culture and Information Technology degree – a blend of Marketing, Sociology, Technology and Film studies.

Stephen Kelley

Director

Stephen S. Kelley is the Chief Executive Officer of Stocom Research Trading & lnvestments Ltd. and has held that position since 2004. Kelley is also a Director of Chartright Air Group and the Board Treasurer of Wind Athletes Canada.

Alton McEwen

Director

Alton McEwen, Director for Aegis Brands and currently leads both the Human Resources and Governance Committee. As a retired food industry executive, Mr. McEwen’s career has been one focused on restructuring, cost reduction, and revenue growth to successfully realize increased value in multiple companies within the food, confectionery and coffee industries in both Canada and the United States.

Through his prestigious career, Mr. McEwen has held positions such as President & CEO, mmmuffins where he led the acquisition of Second Cup Coffee growing it from 105 franchised stores to 350 stores, along with the acquisition of US companies Coffee Plantation, Gloria Jeans, and Coffee People which grew the entire business to over 800 stores. Mr. McEwen also held the role of President & CEO of Second Cup Canada and expanded the brand into the UAE and Kuwait. Mr. McEwen has also held leadership roles within Catelli Ltd. (at Labatt Food Group), as well as President of Laura Secord Ltd, and with the sale of Laura Secord to Rowntree Mackintosh, assumed the role of President and CEO of Rowntree’s confectionery business in Canada and the US.

Mr. McEwen has held roles on other Board of Directors with prestigious companies such as Distance Lands Coffee, Swiss Water Decaffeinated Coffee Company, mmmuffins, the Retail Council of Canada and the Canadian Coffee Association.